Professional Sales Coaching

This programme teaches sales leaders the coaching skills necessary to enable the sales force to reach its full potential and to substantially improve the performance of the sales teams. 

Content

Professional Sales Coaching provides your sales managers and coaches with the framework, communication skills, and planning tools they need to build and maintain a superior sales team—one that generates mutually beneficial, long-term business relationships. During the workshop, sales managers and coaches master a proven process for using collaborative coaching conversations to build a development culture that creates a high-performance sales team. They learn how:

  • To describe the characteristics of a high-performance sales climate.
  • To demonstrate The Basic Principles to increase coaching effectiveness with their sales teams.
  • To evaluate sales performance using the Coaching Issues Diagram.
  • To apply a set of skill steps for providing constructive feedback, developing others, and giving recognition to increase salesperson performance and drive results.
  • To successfully handle difficult coaching conversations.
  • To use phone, voice mail, e-mail, and real-time messaging to coach salespeople effectively from a distance.
  • To implement a coaching process with the sales team.

With Professional Sales Coaching, your sales managers will not only create a more positive, motivational work environment, they’ll build a stronger, more profitable sales organisation—one that attracts new customers and retains them.

The workshop consists of four units, each geared toward building a comprehensive understanding of what it takes to be successful as a sales coach.

Targets and usages

Your sales manager will enjoy:

  • A challenged and motivated sales team that consistently strives to produce at peak levels.
  • Improved performance from salespeople who previously failed to meet sales goals.
  • Increasingly high levels of productivity from top performers.

Your salespeople will:

  • Experience greater confidence in their ability to meet—and even surpass—sales goals.
  • Increase sales success through coaching and reinforcement of selling skills and product knowledge.

Agenda

DAY 1

Welcome & Seminar Overview
 Unit 1: Changing Professional Behaviour

Break

Unit 2: Defining Performance Criteria

Lunch

Unit 3: The Coaching Conversation; Diagnosis

Break

Diagnosis (cont.); Action Planning; Debrief & Summary

DAY 2

Unit 4: Review; Unit 5: Observing Sales Call Performance

Break

Unit 5: Observing Sales Call Performance (cont.)

Lunch

Unit 6: Application; Unit 7: Managing the Coaching Process

Break

Unit 7: Managing the Coaching Process (cont.); Debrief & Summary
 

Feedback

"Miller Heiman Group implemented an efficient structure in our sales and management trainings and helped us to be more competitive."

SALES MANAGER, NOVARTIS NUTRITION GMBH

Certifications

The Miller Heiman Group Certified Sales Professional programme is advanced professional B2B training, based on the proven Miller Heiman Group Sales System® that will take your performance to the next level and elevate your status within the global sales community.


You can select workshops according to your priorities and needs, or opt for the official and highly valued Miller Heiman Group Certified Sales Professional Certification, that can be obtained at any one of our European Sales Academies.

Certification tracks have been specifically designed for individual sales roles.

more informations

Dates & costs

Topic
Reset filter
Date
Trainings between
and
Reset filter
City
Reset filter
Country
Reset filter
Language
Reset filter
Topic
DateCityCountryLanguage
Price(+VAT)

28.06.18 - 29.06.18 JohannesburgZAEnglish
Price on request

01.10.18 - 02.10.18 ParisFRFrench
1595,- EUR

25.10.18 - 26.10.18 LondonGBEnglish
1300,- GBP

07.11.18 - 08.11.18 FrankfurtDEGerman
1595,- EUR

03.12.18 - 04.12.18 ParisFRFrench
1595,- EUR

Ask us!

Don't hesitate to contact us with individual questions. 

Free callback

Personal contact is always the best option. This is why we gladly call you, free of charge, at your desired date. Simply leave a phone number and tell us when we can call you.

E-Mail